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Posted by Monty Solomon on March 8, 2008, 6:23 pm
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Analysis: The iPhone moves into the enterprise
With Thursday's announcements, Apple adds what IT's been missing
by John C. Welch
Mar 6, 2008 5:16 pm
I spent Thursday about 1,800 miles away from Apple's briefing on its
iPhone plans for the enterprise, so my impressions are based entirely
upon live coverage of the event itself. Keeping that in mind, I think
Apple nailed this one. Just nailed it. Apple answered pretty much
every question that IT had, and in the way we wanted it answered.
First, a quick rundown of what got announced-Apple is adding support
for push e-mail, contacts, and calendaring, which should finally
allow Apple's phone to talk to Apple's server. For shops moving to
Mac OS X 10.5 Server, this is important. Apple is also promising more
support for more VPN types, including Cisco-huge in the IT world-as
well as support for two-factor authentication (although there were no
real details on this Thursday). Certificate and identity support,
also announced though with no details, is big, assuming Apple does it
right. The promise of better Wi-Fi security support is always a bonus
in the business world. Along with that, Apple is going to offer tools
to both enforce security policy, and configure multiple devices for
deployment.
I expected most of that, which is why I included those items in my
predictions for Thursday's event. In fact, during the first five
minutes of the briefing, Apple hit numbers 1, 3, 6, and most of
number 2 from my list.
Then Apple announced something I hadn't expected-it licensed
Microsoft's ActiveSync for the iPhone. So in addition to push
e-mail/contacts/calendaring, you'll get a direct connections to
Exchange. Apple's Phil Schiller even did a little demo to show it in
action. This is huge, not only for ActiveSync, but because Apple did
it. This should give IT executives more confidence in adding iPhones
to their Exchange network than ActiveSync from a third party would.
(It's not that someone else couldn't do it better-it's that Apple
doing it is better from the IT POV.) Besides fulfilling a big request
from the IT crowd, it also gave Apple a chance to get in some digs at
RIM for the BlackBerry outages by pointing out that an Exchange-phone
is a simpler, and in theory, more reliable system than
Exchange-BlackBerry Enterprise Server-phone connection.
...
http://www.macworld.com/article/132408/2008/03/itreaction.html
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